Measuring Craftsmanship In A Digital Age

How do we measure craftsmanship in a digital manufacturing age? 

UAP, SHoP Architects and One to One discuss how different studios define craftsmanship in today’s digital manufacturing age, and incorporate mass customization in their building designs.

Panellists include
UAP
Jamie Perrow — Senior Principal of Art + Design,
Emily Johnson — Senior Project Manager

SHoP Architects
Ayumi Sugiyama — Director, Cultural Projects
Rebecca Lorenz — Senior Associate, Virtual Design and Construction

One to One
Ben Koren — Managing Director

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